Lori Senecal is the current Chief Executive Officer of Crispin Porter and Bogusky Company. She was employed at the Company on March 2015. Lori says that she was inspired by the achievements of her older siblings. Her older siblings supplied her with an inspiration that helped her to achieve her aims. After completing her studies at the University, Lori Senecal graduated with a degree in Sales and Marketing. Soon after her graduation, Lori Senecal immediately started working at various organizations. In all the organizations that she has worked at, Lori has been skilled in improving the firms from where she found them. Due to her hard work and the inspiration she gives to the workers, at various firms, many employees want her to be their leader.
In 2003, Lori Senecal applied her innovation talents and started TAG Ideation. TAG Ideation is a young-adult marketing program. Lori Senecal has an overwhelming experience in the field of data analysis and multinational account expertise. During her tenure, Lori has managed to work at different leading corporations such as Xbox, Staples, and Molson. Additionally, she has also worked Nestle, Sprint, Nabisco, InBev, and Applebee’s. Moreover, she has also functioned as the Global Accountant Director of Coca Cola.
In 2005, Lori joined DDB Worldwide Communications Group Inc. functioning as their Chief Marketing Officer until 2008 when she was promoted to function as their leader of the Sales and Marketing Department. Due to her major ideas in the creation of TAG Ideation, a branch of McCann Worldgroup Inc known as McCann Erickson Worldwide offered her the position of a Co-Managing Director of TAG. Later, McCann Worldgroup Inc. promoted her to serve at the position of an Executive Vice President and Accountant Management Director. Lori Senecal has also worked at Kirshenbaum Bond and Partners and MDC Partners.
Due to her tremendous work, Lori Senecal has been honored many awards. During the 2013 AWNY Game Changer Awards, Lori Senecal was honored the Quantum Leap Award due to her tremendous leadership qualities and overwhelming skills. Besides, the Fast Company has also recognized Lori Senecal as the Most Creative Individual in Business. She was acknowledged in 2017. Read more about Lori on gcreport.com.