Joe Fagan

Former Soccer Star, Now Soccer Fan

July 24, 2019

Sergey Petrossov Revolutionizes Private Aviation

Sergey Petrossov

It’s been said that just cause something works does not mean it can’t be improved. Founder and Ceo of JetSmarter, Sergey Petrossov, has proved the validity of this statement with his influence on the industry of private flight. Born originally in Moscow, the future entrepreneur migrated to the United States at an early age. It was in this great country that Sergey realized the undeniable potential he had to offer. With no intentions of wasting his ambition, he attended college at the University of Florida, where he discovered a passion for technology and a talent for business. Upon integrating these two fields of expertise, Sergey went on to create a start-up that is now worth over a billion dollars.

Founded in 2012, JetSmarter is a mobile application responsible for changing the landscape of private aviation. The program allows its members to book flights on private jets, minus the grueling frustration of the traditional brick-and-mortar approach. The company has made flying private more accessible, affordable, and enjoyable than ever before. The program now has thousands of members, all of whom have access to flights across the globe. JetSmarter’s contribution to the innovation of this once-inefficient means of flying is undebatable. However, Sergey Petrossov has shown no signs of settling there. Although it has worked out well so far, the companies chairman knows that there is still room to improve.

The private flying service has since entered into a partnership with XO Aviation, one of the most respected private aviation companies in North America. Together, the two have created a serious challenge for the commercial flight business. Passengers are provided with high-quality service, in an intimately peaceful setting, all at an unbelievably affordable rate. JetSmarter has also implemented a crowdfunding feature for its members. This service grants customers the option to initiate a flight and choose the date and time of the departure, with the capability to share the total cost with other passengers. Crowdsharing is a product that can prove to be useful for both businesses and individual travelers. Sergey’s determination to keep improving is why his company transports the most passengers in private aviation.

Watch: YouTube

June 19, 2019

Maarten De Jeu — How To Scale Internationally

If you want to change the world with your business initiative, you may be asking how can you grow the company to an international scale so you can maximize your impact. As a business specialist, Maarten De Jeu shares the most determinant factors he considered to conceive success.


About Maarten De Jeu


For the last decade, Maarten De Jeu has built prosperous global firms in the financial and life insurance sector. His extensive experience and formation help many companies by giving strategic business advice.


Maarten De Jeu is the result of multiple formation achievements he reached throughout his career.



  • Education: De Jeu was one of the best students who earned an MBA in business instruction at the University of Oxford.


Professional Accomplishments:

  • Professional Accomplishments: Fortune 100 executives do business with Maarten De Jeu because of his superior international experience. He founded SVM Business Advisory in 2012, helping larger organizations to execute decisions with his market insights. Other projects that improved his expertise were the European technology startup SpeakUp and TVDK Management Consultants. De Jeu works on his real estate investments and builds networks in business associations in his spare time.

How To Expand Your Organization Globally?


Even though global expansion may sound simpler than it is, there are countless factors that Maarten de Jeu recommends us to consider.


The Market Demand: Depending on the culture and priorities, the interest for your services will vary with some segments. Building a strategy is vital to create predictable success in the way to global expansion.  Learn more:


Once you understand the market’s needs, you could identify whether your services will be required or not. Small-scale profitability doesn’t necessarily have to correlate with international success.


In any case, you can select carefully the locations where you want to incorporate your company to improve the chances of success.


Restructuring Business Models: According to De Jeu, an identical replication of your current business plan will lead to inefficient performance. If you want to implement a new area for your company, you should examine these two aspects of the location.


  1. Cultural Differences:
  • 1. Cultural Differences: When working in different social environments, market behavior can affect the effectivity of your company systems. Understanding the language and international variations will help you to reach your target audience.


  1. Common Interests:
  • 2. Common Interests: Before presenting your selling proposition, you should research about the business trends history of the area. Maarten De Jeu uses this pattern recognition exercise to decide what approach will work better in each situation.

The conclusion


Switching to a global market requires a different level of preparation to put all the mentioned factors in your favor. The way you approach a new market can make a difference in the long term reputation and success of your association.

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